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28Jun/102

Redesign BP’s Brand Image

As BP’s response to the situation in the gulf has been careless, there is growing consensus that BP executives don’t care enough to make a difference. Prova.fm has created an opportunity for the general public to respond to BP's mismanagement.

Prova.fm has recently launched an outlet for designers, artists, or anyone with an opinion to create a magazine advertisement which displays BP’s handling of the oil crisis. This is an opportunity for the public to visually express their feelings about BP. Everyone is encouraged to enter, and the most popular design will be awarded a cash prize of $250.  Submit a magazine ad displaying your personal feelings about BP's handling of this situation & then get your friends to vote for your design.

Prova, an ad agency based in San Diego, offers small businesses a cost effective approach to quality advertising by creating advertisement design contests that harness the power of crowdsourcing. Prova has decided to use its services as a springboard to inspire responsible citizenship and open expression.

The developers of Prova believe positive change should emerge from harmful situations such as BP’s unfortunate oil spill. Prova has facilitated this contest as a way to help aspiring designers, artists, & the general public voice their opinion visually. Full details can be found at Prova.fm's magazine advertisement design contest.

BP oil spill crisis. Redesign their image to win $250.

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Comments (2) Trackbacks (0)
  1. RT @provafm: Redesign BP's Brand Image http://bit.ly/9vnUZy

  2. It’s dumbfounding that it took them so long to make the headway they have. BP you’re really shown how your company is run. It is really hard to believe how a major cooperation like BP could be so incompetent. They have been doing this for over a 100 years! Companies like BP really have gotten too much of our trust for too long. Sad, very sad. The saddest part of the whole situation is that many people have lost their livelihood. BP will go on, this won’t slow them down that much. But what about the small local businesses? They won’t see much of the money BP has to pay.


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